Light classes · all figures "from"

Rated by class.

Charts rate a light by how far it's meant to be seen. We do the same with builds. Every number below is a floor — a starting depth — not a final figure. We scope each project to what it actually needs and quote you a real number before any work begins.

Placeholder figures

These starting points are still being finalized by Rob and Ty. The framing is honest; the exact figures may move slightly before we quote you.

Build classes — soundings 01–03 One-time builds · all "from"

One-time builds.

Class 01

Harbor Light

Fl W 6s

Starting from$2,000

A compact, single-scroll or few-page site — the online essentials, done properly. For a business that needs to look sharp and be reachable, fast.

Compact custom design
Hand-coded & sub-second
Mobile & accessible
SEO foundation & schema
Roughly a two-week passage

Start here

Class 02 · most chosen

Coast Light

Fl(2) W 10s

Starting from$4,500

A full multi-page custom build with real SEO and GEO architecture and per-service deep pages. Our most-chosen scope for an established business.

Full multi-page custom build
Per-service deep pages
SEO + GEO architecture
Structured data throughout
Roughly a three-to-five-week passage

Start here

Class 03

Landfall Light

Oc W 8s

Starting from$8,000

Bigger scope — multiple properties, e-commerce, or an ongoing partnership. For businesses running more than one site or selling online.

Multi-property or e-commerce
Custom functionality
Ongoing partnership scope
Priority on both keepers' time
Timeline scoped to the work

Start here

Keeping the light — watch schedules Iso W 4s · month to month

Keeping the light.

Standing watch — maintenance

Standing Watch

Starting from$150/mo

Keeps the lamp lit and the ship watertight — the essentials handled so you never have to think about upkeep.

Content edits & small changes
Backups & uptime monitoring
Security watch & fixes
A direct line to a keeper

Details

Trimming the lamp — growth

Trimming the Lamp

Starting from$400/mo

Everything in standing watch, plus forward motion — for businesses that want the light to keep reaching further.

Everything in standing watch
New pages & content
Ongoing SEO & GEO work
Plain-English reporting

Details

First light

Why "from," and not a fixed price?

Because a five-page site for a landscaper and a five-page site for a law firm aren't the same job, and pretending they are just means someone overpays.

We scope every project to what it actually needs — the number of pages, the content, whether you need brand work or e-commerce, how much is already in hand. Then we give you one clear quote before we start. If your project is simpler than the class suggests, you pay less. We'd rather earn trust with a fair number than win with a low one and claw it back in change orders.

Get a real quote